Video analysis - #2

You Wanna Know – Don Broco

Genre: Rock

The video is mostly performance with some sense of abstract with dancers. The video starts with a long shot of the band standing still as the music is calm. The set has vibrant background colours with silhouettes of the band connoting that the band are quite classy and eloquent maybe connoting towards higher class.

As the music kicks in the colours start to flash and the band start to move connoting that the band are very good live performers. There also some close ups showing the band members individual performances reinforcing their live personas.

In the first half of the video you can not see the whole of the band as they are mostly in shadow connoting that they are dark and mysterious and that you should not know what to expect.

The band dress in unconventionally smart clothes which you wouldn’t expect from a rock video as the genre is about rebelling against being normal but the costume may just represent their class.

The second half of the video shows the band in a separate performance area where you can see them without any silhouettes with flashing lights which could connote a stage or a party showing that the band are wild party animals.

In terms of editing the shots cut to the beat of the song which make the song fast paced. This is a convention of music videos especially with performance aspects.

The video appeals the audience as the video is fast paced with a griping live performance which catches the eye and may make them want to see them live. 

One theorist you could link to would be Laura Mulvey's theory of male gaze. She says that women are represented as sexual objects. This can be applied to this video as the body of the dancer is shown whereas her face is not.